9 Reasons Why People Drink Bad Coffee (And How They Can Change!)
At Nowhere Coffee Club, we understand that trying specialty coffee can feel like a big step. Maybe you’re worried about the price, unsure if you’ll like the taste, or just not sure where to start. But the truth is, specialty coffee isn’t as intimidating as it seems, and it’s worth exploring! Just like fine wine, quality olive oil, or artisanal chocolate, there is a method of starting with the best ingredients first and then preparing them with an expert touch that takes the ordinary and makes it memorable. This is what Nowhere Coffee Club does every day with coffee.
Let's address each of your concerns and see if we can convince you to try the best coffee of your life.
1. Financial Concerns
Many people think specialty coffee is expensive, but that doesn’t have to be the case! Whether it’s through subscriptions, buying in bulk, subscribing to our emails to get a coupon, or sharing with friends, you'll discover how to enjoy quality coffee on a budget. Click through to learn how you can make specialty coffee a regular part of your budget!
2. Lack of Awareness
Not sure what makes coffee “specialty-grade”? Don’t worry, you’re not alone! In this post, we break down the difference between regular coffee and specialty coffee, so you’ll know exactly why it’s worth the upgrade. Learn about the grading system, the care that goes into each cup, and why you’ll taste the difference. Click through to discover how specialty coffee can elevate your coffee experience!
3. Taste Preferences
Worried you might not like the taste of specialty coffee? The great thing about specialty coffee is the variety—it’s not one-size-fits-all! Whether you prefer a smooth, mellow cup or a bright, fruity brew, there's a specialty coffee for you. Coffee is not a flavor, it's a fruit! And as you know, the variety of fruit and the conditions in which it is grown drastically change the flavors. Click through to explore different flavors and find the perfect coffee for your palate, whether caffeinated or Swiss Water decaf.
4. Convenience vs. Quality
Think making specialty coffee is too complicated or time-consuming? Think again! Brewing specialty coffee can be quick and easy, with methods that fit into your busy lifestyle. Using our Classic French Press, we’ll show you how simple it can be to brew a high-quality cup without the hassle. Click through to learn how to brew your favorite coffee without sacrificing convenience or quality!
5. Demographic Factors
Specialty coffee isn’t for snobs—it’s for everyone! (Even the snobs!) Whether you’re a college kid trying to balance late nights and early mornings, an over-worked parent, a retiree finally able to enjoy some hobbies, or somewhere in between, specialty coffee can fit your lifestyle. In this post, we’ll show you how easy it is to enjoy high-quality coffee, no matter your age, schedule, or location! Click through to find out how specialty coffee fits perfectly into your day!
6. Cultural Factors
Coffee cultures around the world have influenced how we drink coffee today, and specialty coffee lets you explore those traditions. From Italian espresso to Turkish coffee, you can experience different global coffee cultures in your own home. Click through to learn how diverse coffee traditions can broaden your taste and introduce you to new brewing methods.
7. Environmental and Ethical Concerns
Choosing specialty coffee is not only about flavor, it’s also about making a positive impact on the environment and the people who grow it. In this post, we’ll show you how supporting specialty coffee supports sustainability and fair trade practices. Click through to learn how drinking high-quality coffee helps make the world a better place, one cup at a time.
8. Health Considerations
If you’re concerned about the health effects of coffee, don’t worry! Specialty coffee offers a cleaner, healthier option that can be enjoyed without the guilt. Whether it’s the antioxidants or the smoothness that comes with high-quality beans, we’ll show you how coffee can be part of a healthy lifestyle. This is one reason why we chose the Swiss Water™ process to decaffeinate our Afternoon Delight & Nightcap coffees. Click through to find out how to enjoy your coffee without worrying about the side effects.
9. Social Influence
The specialty coffee community is welcoming and inclusive, so don’t let intimidation hold you back from enjoying great coffee. Our founder Kerry is about as regular of a person that you'll ever meet and he wants to include you in this delicious journey. Whether you’re a newbie or a seasoned coffee lover, there’s always room for you to join the conversation. Click through to learn how easy it is to start your specialty coffee journey, with no pressure and no judgment.
Explore the individual posts linked above for deeper insights and tips on how to start drinking specialty coffee and enjoying everything it has to offer. Whether you're into our caffeinated brews or Swiss Water decaf, Nowhere Coffee Club has something for everyone!
